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Colors: 2. Brother: pec, pes, phc. Melco: exp. Husqvarna: hus, shv. Singer: xxx. Color palette formats: Embird: edr, rgb, txt. The decision should be based on the background color the signature is place above. Note: The background colors behind the signatures below are only for example purposes and do not reflect the only background color options that may be used.
The Split-U should always feature a white stroke. On white backgrounds, the white stroke should not be changed to another color. Only the informal signature is a "logo. This treatment may not be used anywhere other than on a website masthead. The Ofiice of University Communications typically issues masthead signatures for sites managed within the centrally offered website content management software. The following specifications are followed for those variations. Additional specifications should be followed using a code inspection.
Exceptions are issued in appropriate situations but must be submitted to University Communications and approved prior to going live. For example, the informal signature on the School of Architecture masthead is shown in a color scheme that aligns with the colors of the site. Submit requests for exception at webmaster miami. On smaller viewports and devices only , a different presentation of the split-U mark should be used.
The "Miami" text is removed and the signature utilizes a vertical rule. The reason this change makes sense is because on smaller devices the scaling and typesetting on the Informal Signature becomes too small. University of Cincinnati, College of Education, Criminal Justice, and Human Services primary logo [white text and monogram on a red field]. University of Cincinnati, College of Education, Criminal Justice, and Human Services primary logo [white text and red monogram on a black field].
Lockups are not appropriate for every unit nor for every communication. Please review the following guidelines before considering a lockup. Formal and informal lockups have been created for all colleges and are available for download and immediate use.
In most cases, the college-level lockup or the UC logo alone will be the most appropriate mark for all academic communication. However, colleges are free to allow —or not allow— the use of departmental or smaller unit lockups.
All such lockups must be approved by the appropriate college dean. In most cases, the UC logo alone will be the most appropriate mark. Non-academic units should avoid using lockups. Divisions and larger, umbrella units are free to allow —or not allow— the development and use of lockups, both at the division and smaller unit level.
All non-academic lockups must be approved by the appropriate division head, VP or leadership team. In addition, it is strongly recommended that non-academic units seek guidance from the Brand Review Committee prior to proposing a unit lockup.
To determine whether a lockup is warranted, consider and be prepared to articulate the following:. Typography extends the visual expression of our brand character and supports our tone of voice in text form. In addition, Myriad and Minion remain acceptable for use. Open Sans is the acceptable free substitute. Links will direct to GoogleFonts, which is a legitimate typography foundry for typefaces. The University Seal, adopted in from the City of Cincinnati insignia, is legally restricted for use on official documents of the university.
Consequently, references to the seal in this guide apply only to reproductions or facsimiles of the seal. Reproduction of the seal is restricted to presidential or Board-related purposes and in recognition of certain prestigious scholarly achievements such as a diploma. The seal is also appropriate for permanent markers, such as architectural elements produced in stone, metal or glass, and for regalia and class rings, subject to licensing approval.
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